NEWS: Vodafone promises 'unique personality' with AI digital human assistants in stores

The Australian Financial Review features FaceMe’s work for Vodafone.

The New Zealand arm of telecommunications giant Vodafone will take the plunge into the world of artificial intelligent branding and customer service, working with Kiwi firm FaceMe to create an "intelligent digital human" to deal with customers' inquiries in stores. 


The company has previously been behind futuristic plans at organisations like UBS, which has created a digital clone of its Swiss chief economist Daniel Kalt, and Commonwealth Bank's New Zealand subsidiary ASB, which has created "Josie", a digital assistant to help business owners set up a new company.

Vodafone NZ director of customer operations Helen van Orton told The Australian Financial Review, that its first AI-powered digital human, would appear in stores around Auckland in late 2018, and that it was likely that other markets like Australia would follow in using AI creations to promote their brand.

Read the full story here.

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